Our Team

KFS is led by Kristin Fogdall, a veteran advancement professional whose career spans annual funds, alumni relations, campaigns, and overall branding for both higher education and secondary schools. Depending on the project, Kristin delivers solo work or assembles a team of creative partners to deliver exactly what her clients need. Kristin frequently partners with Brown & Company Design, a strategic design firm led by vice president and creative director, David Markovsky. This collaboration began twenty years ago, when Kristin served as director of advancement communication for Phillips Exeter Academy and hired Brown & Company for strategic design services. Brian Crowley, Kristin's film partner, also traces his roots back to Exeter, where he has created exceptional film and still photography for both advancement and admissions. Together with our strategists, writers, designers, photographers, and other creative firebrands, we serve clients with a singular blend of advancement know-how, artistry, and unflagging attention to detail.   

Kristin Fogdall, principal

Kristin has always been a writer—ever since she was old enough to push the keys on her mom’s old typewriter back in her hometown of Seattle, Washington. Years later, she earned a master’s degree in creative writing at Boston University. Her work has appeared in some of the nation’s most prestigious media, including Slate.com, The New Republic and Poetry.

Along the way, Kristin established a parallel career in annual giving at Amherst and Mount Holyoke Colleges. Ultimately, she became the director of communications for the advancement office at Phillips Exeter Academy. For 13 years she ran their communications strategy, which included The Exeter Initiatives, the largest secondary school campaign on record, at $352 million.

In 2008, Kristin launched Kristin Fogdall Studio to meet the diverse communication needs of education and non-profit clients.  Kristin is a proud graduate of Mount Holyoke College and lives with her family in northern Vermont.

David Markovsky, Brown & Co. Design

David is the vice president and creative director of Brown & Company Design, a full-service print and web design studio based in Portsmouth, New Hampshire. His designs and creative work have been recognized by HOW Magazine, Print Magazine, Adweek, Graphic Design USA, and many other national and regional creative awards.

At Brown & Company, David leads a 12-person team that provides branding, logo development, collateral, magazines, responsive websites, campaign microsites and email campaigns, along with other strategic and creative services to a wide range of clients in business, industry, education, social services, and the arts.

Brian Crowley, Crowley Digital

Brian is the head of Crowley Digital, an award-winning film studio based in Dover, New Hampshire. Brian picked up his first camera a age 12 to photograph passing trains, and by his 20s, Brian's landscape photography was in the hands of museums and personal collections worldwide. Leveraging two decades of commercial experience, Brian's brand stories delight the eye and go straight to the heart, inspiring engagement and action on behalf of our clients.