Exeter approached us with an intriguing challenge. Two separate construction projects had unexpectedly aligned (from a timeline perspective) thanks to a couple of visionary lead donors. Now the Academy needed a way to communicate about these projects as a single, unified plan, without confusing those who had already pledged support to the individual goals. We helped PEA formulate a cohesive story and produced two print pieces for the major gift team: an overall vision statement and a companion volume of floor plans and persuasive case points for each capital project.